Principal Product Designer

Creating clarity. Driving better outcomes.

I help organizations create clarity within complex systems, improve usability, and solve meaningful problems for the people who rely on them every day.

  • UX Strategy

    Aligning user needs with business goals to drive measurable impact.

  • Design Systems

    Token-first foundations, governance models, and Figma–code alignment.

  • Complex Workflows

    Improving intricate processes without discarding what already works.

  • Cross-Functional Leadership

    Creating structure and practices while remaining a direct contributor.

Selected case studies.

Enterprise software, clinical research platforms, governance tools, and design systems. Work where the complexity was real and the consequences mattered.

Core capabilities.

A focused set of capabilities built through years of working on systems where design decisions had real consequences.

01
Complex Workflow Modernization
Legacy systems with established user behavior. Improving without discarding what works.
02
Design Systems
Token-first foundations, governance models, and Figma–code alignment across multi-stack environments.
03
Accessibility
Built into systems from the start. WCAG compliance embedded at the token level, not audited in afterward.
04
Product and Engineering Alignment
Bridging strategy, design decisions, and technical constraints. Reducing ambiguity and implementation drift.
05
UX Leadership and Team Foundations
Building UX teams from scratch: department structure, practices, hiring, and standards.
06
AI-Assisted Product Workflows
Applying AI to accelerate research, documentation, and prototyping, combined with human judgment.

Leadership and hands-on contribution.

At Advarra, I built and led the UX practice while continuing as a direct contributor on complex product work. That combination — creating structure while staying hands-on — is what I do best.

I created department structure and practices, grew the team, and defined how design collaborated with product and engineering. At the same time, I remained the lead designer on the most complex initiatives: design systems, clinical research platforms, and legacy modernization.

The work that energizes me most is helping organizations bring clarity, structure, and momentum to complex products and teams.

Where the work happened.

Advarra
Senior Manager, UX · Lead Designer
Built and led the UX practice from the ground up. Led design systems, clinical research platforms, and legacy modernization across a portfolio of enterprise healthcare applications.
2020–2026
Bio-Optronics (Acquired by Advarra)
UX Designer · Front-End Engineer
Bridged UX design and front-end implementation for clinical trial management software. Accessibility and complex workflow improvements.
2018–2020
BoardBookit / Govenda
Lead Product Designer
Product strategy and design for board governance software. Complex permission models, document workflows, and multi-organization management.
2012–2018
WeDoCommerce
Senior UX Designer
Enterprise ecommerce UX across a broad range of B2B and consumer platforms with varied business models and operational constraints.
2009–2012

Available for the right opportunity.

Complex product modernization. Platform UX. Design systems. Enterprise applications where thoughtful design and real collaboration can make a measurable difference.