Case study

CIRBI Redesign

Diagnosing root causes and rebuilding trust in a stalled modernization effort.

Role
UX Lead
Scope
IRB review platform
Org
CIRBI

What looked like a visual redesign challenge turned out to be an exercise in understanding complex workflows and rebuilding trust — deciding what to preserve, what to improve, and where new approaches could create better outcomes.

Challenge
A modernization effort had stalled — substantial design work was done, but users and stakeholders felt it wasn't solving the real problems.
Approach
Treat it as a diagnosis, not a repaint: find root causes, preserve what worked, refine what didn't, and rebuild trust in the effort.
Impact
A clearer path forward, alignment on modernization priorities, and an expanded UX role reaching into workflow and product strategy.
Fig. A Case · IRB Review

Redesign as diagnosis, not replacement

Before

  1. 01 Abandon the work
  2. 02 Start over
  3. 03 Ship a fresh coat of paint
Research insight

"What looked like a look-and-feel problem was really workflow, communication, and process."

After

  1. 01 Diagnose root causes
  2. 02 Preserve what works
  3. 03 Refine the friction
  4. 04 Modernize deliberately
Fig. B Case · IRB Review

Outcomes

Preserved Existing design investment

Salvaged valuable work instead of a costly restart.

Root cause Diagnosis over symptoms

Reframed "look and feel" complaints as workflow and communication gaps.

Expanded UX's remit

Grew from interface review into workflow, IA, and product strategy.